Selling your home in Las Vegas

Selling your home in Las Vegas, meaning the city inside the valley rather than the whole region, means your buyer is searching by neighborhood, not by city name. The southwest, where a lot of the valley's starter homes and newer subdivisions are and where my office sits on West Sunset Road, draws first-time buyers and move-up families. The older neighborhoods closer to the center draw buyers who want a bigger lot and no HOA. Condos and townhomes draw first-timers and downsizers. A Las Vegas listing has to be aimed at the buyer for that specific part of the city, because a saved search is drawn around a neighborhood, not around a city limit.

Many of the Las Vegas sellers I work with are in the southwest, selling a starter home to buy the next one in Summerlin, Southern Highlands or Henderson, which means the number has to be real because the next purchase is built on it, and the timing has to be watched because two closings depend on each other. Others are downsizing out of a house they have owned for twenty years, or relocating out of the valley. The situations differ. The way the house has to be sold does not.

We start with the sequencing if you are buying too, because it decides when the sign goes in. Then the house: I walk it with you and tell you which items change the offer and which do not. Fix what is broken, take the surprise out of the inspection by servicing the air conditioner and getting the roof looked at, paint, light and clean, then stop. The full list, in the order I would spend, is here. If your home is in an association, I order the HOA resale package the day we go under contract.

Then the number, set against actual sales in your part of Las Vegas, with my recommendation attached and the trade-offs of listing above or below it spelled out. Then the presentation: photography and the Matterport 3D walkthrough finished before your house is visible to anyone, with the description written for the buyer this specific house is for.

Day one it goes live with all of it attached. Within the first 7 days the paid advertising is running, aimed at the buyers searching your neighborhood and the ones who were not searching yet, the syndication to Realtor.com, Homes.com and the other major sites is complete, and the first open house is on the calendar. When the offer comes, I negotiate it and walk you through what happens after you accept, with every date on the calendar through keys.